BECCA North America Privacy Policy

Effective Date: 9/17/19

Becca Inc. and its affiliates (“Becca”, “we”, “us,” or “our”) respects your concerns about privacy and value the relationship we have with you. This Privacy Policy describes the types of personal data we collect about our customers, how we use this information, with whom we share it, and the rights of our customers regarding our use of the information. We also describe the measures we take to protect the security of the information, how long we retain it and how our customers can contact us about our privacy practices and how to exercise their rights.

The Becca entity responsible for the processing of your personal data will depend on the different purposes for which Becca will use your personal data and where you are located in the world.

Please review our List of Local Entities for the name of the Becca entities responsible for the processing of your personal data and the appropriate contact information.

Click on one of the links below to jump to the listed section:

Information We Collect

We may obtain personal data about you from various sources. We collect this information when you provide it at one of our stores, or on our website, or via our social media pages, or at one of our events. Our products are available for sale at certain third party retailers. Unless otherwise indicated at the time that you provide your personal data, any personal data collected by these retailers is not provided to us. This Privacy Policy does not address any data collection by our retail partners. When you visit this site or our social media pages, we also collect certain information about your device or usage by automated means, including using technologies such as cookies, web server logs and web beacons.

Information You Provide

You may provide personal data to us in a number of ways, such as when you participate in an offer or promotion, or when you make a purchase on our site or in our stores, or via our social media pages. The types of personal data you provide to us may include:

  • Contact information (such as name, postal address, email address, mobile or other phone number)
  • Date of birth
  • Gender
  • Username and password, nickname/screen name
  • Payment information (such as your payment card number, expiration date, and card security code, or your gift card details)
  • Shipping and billing information (such as delivery address, and billing address)
  • Your purchase history
  • Product preferences
  • Information or content you provide (such as photographs, videos, reviews, articles, questions, survey responses and comments)
  • Information provided to us through social media networks when you visit our social media pages (such as your name, profile picture, likes, location, friend list and other information described on the social media network)
How We Use the Information

We will use the information you provide to:

  • Send you promotional materials or other communications if you so elect
  • Provide the products or services you have requested and operate features on our sites
  • Process your payment card transactions and/or gift card transactions
  • Create and manage your online account, including access to your online purchase history
  • Create a profile about you based on the information you provided to us in order to tailor our advertisements to your interests and manage the effectiveness of our marketing efforts
  • Assist with product selection and replenishment
  • Respond to your inquiries
  • Post your product reviews
  • Tailor ads displayed to you on our site and elsewhere to your interests and history with us
  • Communicate with you about, and administer your participation in, special events, contests, sweepstakes, surveys and other offers
  • Operate and communicate with you about our social network pages
  • Operate, evaluate and improve our business (including developing new products and services enhancing and improving our services; managing our communications; analyzing our products performing data analytics; operating our loss prevention program; and performing accounting, auditing and other internal functions)
  • Comply with applicable legal requirements, relevant industry standards and our policies

We also may use the information in other ways for which we provide specific notice at the time of collection. The information collected is necessary for the purposes set forth above. Without this information, you may not be able to take advantage of some of our products or services.

Legal Basis for Our Use of the Information

When processing personal data in the European Union and the European Economic Area, we will use your personal data when we have a lawful basis. Lawful basis may include if:

  • it is necessary to perform a contract to which you are party (e.g., to process your payment and deliver the products you have ordered); or
  • we have obtained your consent; or if
  • we have a legitimate interest to do so (including a legitimate interest in performing marketing activities, research activities, data analytics, and internal administration functions, processing and enforcing legal claims, and conducting our business in compliance with all applicable laws, relevant industry standards and our policies).
Information We Collect by Automated Means

When you visit our sites, view or click on our online advertisements (including our advertisements on third party websites) or visit our social media pages, we also collect certain information about your usage or device by automated means or by using technologies such as cookies, web server logs and web beacons.

Cookies are small text files that websites send to your computer or other Internet-connected device to uniquely identify your browser or to store information or settings in your browser. You may change your cookie settings at any time by clicking here. The following types of cookies are set on this site:

Internal Cookies Essential for the Site to Work

We use first-party cookies to help the site work in the best possible manner. You can opt out of receiving these cookies and disable them by adjusting your browser settings (see section below “How Can you manage your cookies”). Please note, however, that without these cookies, your user experience may be impacted.

In conjunction with obtaining information through cookies, our web servers may log details such as your operating system type, browser type, domain, and other system settings, as well as the language your system uses and the country and time zone in which your device is located. The web server logs also may record information such as the address of the web page that linked you to our site and the IP address of the device you use to connect to the Internet.

To control which web servers collect this information, we may place tags on our web pages called “web beacons.” These are computer instructions that link web pages to particular web servers and their cookies.

Third Party Web Analytics Cookies

We may use third party web analytics services on this site, such as those of Bing Analytics and/or Google Analytics. The service providers that administer these services use technologies such as cookies, web server logs and web beacons to collect information (such as IP address) and use that information to help us analyze how visitors use the site. These vendors may use cookies placed on this site (such as the Google Analytics cookie) and cookies placed on third-party web sites (such as Google advertising cookies), or other third-party identifiers, together, to analyze our site visitors. When you first visit our site, a cookie banner will inform you of the use of these analytics technologies. They will only be used if you accept them or if you continue using this site. You may change your cookie settings at any time to accept or refuse these analytics technologies by following the links below. Adjusting your cookie preferences may disable certain functionality on this site, as described below.

You may deactivate the ability of these analytics services to analyze your browsing activities on this site. To learn more about web analytics service, and to exercise your choice with respect to their collection of information on this site:

We will use the data provided by these features as described under “How We Use the Information We Collect”.

Third Party Targeted Advertising Cookies

We also may contract with third-party advertising networks that collect IP addresses and other information through the use of cookies, web server logs and web beacons on our websites and emails; on third-party websites and emails; and on our advertising placed on third-party websites. They use this information to create a profile about you and provide advertisements about products and services tailored to your interests (including for companies not affiliated with us). You may see these advertisements on our websites and other websites. This process also helps us manage and track the effectiveness of our marketing efforts. When you first visit our site, a cookie banner will inform you of the use of these marketing technologies. They will only be used if you accept them or if you continue using this site.

Third Party Cookies Intended to Improve the Interactivity of the Site

This site may also support certain third party services, including social sharing buttons for Facebook, Twitter, Pinterest and Instagram, tweet lists (Twitter) and videos posted on the site (Youtube). These features use third party cookies that are directly set on your device by these services. When you first visit our site, a cookie banner will inform you of the use of these cookies. They will only be used if you accept them or if you continue using this site.

How you can manage cookies?

You have the right to choose whether or not to accept cookies used for certain purposes on the Site. You may change your cookie settings at any time by clicking here. You can also opt out of receiving these cookies and disable them as indicated below. Please note, however, that without these cookies, your user experience may be impacted.

Most browsers accept cookies by default. You may also be able to change the settings to have your browser refuse certain cookies or notify you before accepting cookies. The procedures for changing your settings and cookies differ from browser to browser. If necessary, use the help function on your browser or click on one of the links below to go directly to the user manual for your browser.

To find out more about cookies, visit www.allaboutcookies.org.

Targeted Advertising

We may also use third-party platforms, including platforms operated by social networks, such as Google, Facebook and Pinterest, to show you interest-based ads. We may convert your email address, telephone number or other information into a unique value which can be matched by those third parties with a user on their platform or with other data they may have collected from you. This matching allows interest-based ads to be delivered on those platforms. These platforms may have their own privacy notices or policies, which we strongly suggest you review.

Information We Share

We do not rent lists, sell or otherwise disclose personal data we collect about you, except as described here. We may share your personal data with:

  • Our corporate affiliates for the purposes described in this Privacy Policy. For additional information regarding our corporate affiliates please see http://www.elcompanies.com/.
  • Service providers who perform services on our behalf based on our instructions. We do not authorize these service providers to use or disclose the information except as necessary to perform services on our behalf or comply with legal requirements. Examples of these service providers include entities that process credit card payments, fulfill orders, and provide web hosting and marketing services.
  • Other third parties with your consent.

In addition, we and our affiliates and other service providers (which may be located outside your country of residence) may disclose information about you (i) if we are required to do so by law or legal process, (ii) to law enforcement authorities or other government officials, or (iii) when we believe disclosure is necessary or appropriate to prevent physical harm or financial loss, or in connection with an investigation of suspected or actual fraudulent or illegal activity.

We also reserve the right to transfer personal data we have about you in connection with a sale or transfer of all or a portion of our business or assets. Should such a sale or transfer occur, we will use reasonable efforts to direct the transferee to use personal data you have provided to us in a manner that is consistent with our Privacy Policy. Following such a sale or transfer, you may contact the entity to which we transferred your personal data with any inquiries concerning the processing of that information.

Your Rights and Choices

You have certain rights and choices in connection with the personal data we collect from you. To update your preferences, ask us to remove your information from our mailing lists or submit a request, please contact us as specified below.

Email Opt-Out

You can at any time tell us not to send you marketing communications by email by clicking on the unsubscribe link within the marketing emails you receive from us or by contacting us as indicated in the section “How To Contact Us”.

Postal Mail Opt-Out

You can ask us to stop sending you marketing communications by postal mail by following the instructions that may be included in a particular promotion. You also can request that we refrain from sending you promotional postal mail by contacting us as indicated below in the section “How To Contact Us”.

Withdrawing Consent

You may also withdraw any consent you previously provided to us at any time with effect for the future by contacting us as indicated below in the section “How To Contact Us”. This will not affect the lawfulness of our use of your information based on your consent before its withdrawal.

Accessing, Updating or Deleting Personal Data or Restricting or Objecting to their Use

Subject to applicable law, you have the right to request access to and rectification or erasure of the personal data we maintain about you, or to request the restriction of our use of this information, as appropriate. You may also have the right to object at any time to the use of your personal data for direct marketing purposes, including profiling related to direct marketing. For all other purposes, you may object at any time to the use of your personal data, on grounds relating to your particular situation, in accordance with applicable law. These rights may be limited in some circumstances under applicable law. We may take reasonable steps to verify your identity before granting access or making corrections. You may exercise these rights by contacting us as indicated below in the section “How To Contact Us”.

Other Rights

Subject to applicable law, you have the right to receive, in a structured, commonly used and machine-readable format, the personal data that you have provided to us about you, with your consent or based on a contract to which you are party. You may also have the right to have this information transmitted to another data controller, where it is technically feasible. You may exercise this right by contacting us as indicated below in the section “How To Contact Us”.

Data Transfers

We may transfer the personal data we collect about you to our affiliates and third party service providers to countries other than the country in which the information was originally collected (including the United States), where necessary to fulfill the purposes described in this policy and your personal data may be processed and stored outside of your country of residence. Those countries may not have the same data protection laws as your country of residence and your personal data will be subject to applicable foreign laws. When we transfer your information to other countries, we will protect that information in the manner described in this privacy policy. Ensuring such a level of data protection when transferring your personal data may include the conclusion of data transfer agreements incorporating the European Commission’s standard contractual clauses, or working with US service providers certified to the EU-US Privacy Shield, or using other applicable data transfer mechanisms. You may obtain a copy of these data transfer mechanisms by contacting us as indicated below in the section “How To Contact Us”.

Data Retention

We keep the information you provide for the duration of our relationships, plus a reasonable period in order to be able to run regular deletion routines or to take into account the applicable statute of limitation period or if required under mandatory applicable law. If you wish to receive marketing communications, we will keep the information necessary to send you these communications following the end of our customer relationship or following their collection, if you are a prospective customer.

How We Protect Personal Data

We maintain appropriate technical and organizational safeguards to ensure an appropriate level of security of your personal data, in particular to protect your personal data against accidental unlawful or unauthorized destruction, loss, alteration, access, disclosure or use. However, no security system is perfect and we cannot promise that information about you will remain secure in all circumstances, including the security of your data during transmission to us or the security of data on your mobile device.

Links To Other Websites

Our website may provide links to other websites for your convenience and information. These websites may operate independently from us. Linked sites may have their own privacy notices or policies, which we strongly suggest you review if you visit any linked websites. To the extent any linked websites you visit are not owned or controlled by us, we are not responsible for the sites’ content, any use of the sites, or the privacy practices of the sites.

Updates To Our Privacy Policy

This Privacy Policy may be updated periodically to reflect changes in our privacy practices. We will post a prominent notice on our website to notify you of any significant changes to our Privacy Policy and indicate at the top of the Policy when it was most recently updated.

How To Contact Us

If you have any questions or comments about this Privacy Policy, or if you would like to exercise your rights or make a complaint about how we handle your personal data, please email:

We will respond to any complaint in writing within a reasonable time and in accordance with applicable laws. In addition, you may lodge a complaint with your local privacy regulator.

NOTICE FOR CALIFORNIA RESIDENTS

If you are a California resident under 18 years old and a registered user of the Site, you can request that we remove content or information that you have posted to our Site. Please note that responding to your request may not ensure complete or comprehensive removal from our Site (e.g., if the content or information has been reposted by another user). To request removal of content or information, please contact us at care@beccacosmetics.com.

California Do Not Track Notice.

Under California law, website and online service operators are required to disclose how they respond to web browser “do not track” signals or other similar mechanisms that provide consumers the ability to exercise choice regarding the collection of personal information about a consumer’s online activities over time and across third-party websites. We currently do not change our tracking practices in response to “do-not-track” signals or other similar mechanisms.

California law also requires website and online service operators to disclose whether third parties may collect personal information about their users’ online activities over time and across different sites when the users use the operator’s website or service. Third parties that have content or services on our site such as a social feature, analytics service, or an advertising network partner, may obtain information about your browsing or usage habits but this information does not include personal information. These third parties do not change their tracking practices in response to “do-not-track” signals from your web browser and we do not obligate these parties to honor “do-not-track” signals. To learn more about browser tracking signals and “Do Not Track,” please visit http://allaboutdnt.org.

List of Local Entities

COUNTRY BECCA DATA CONTROLLERS/strong>
Canada

Online Purchases:

BECCA, Inc. with company number 57-1170976 and with its registered address at 142 W 36th Street, 14th Floor, New York, NY 10018

Marketing and all other processing:
BECCA, Inc. with company number 57-1170976 and with its registered address at 142 W 36th Street, 14th Floor, New York, NY 10018 and Estee Lauder Cosmetics Ltd., with company number 049298-1 and with its registered address at 161 Commander Blvd., Agincourt, ON M1S 3K9, Canada.

 

United Kingdom and Ireland Online Purchases:
TBecca (UK) Limited with company number 08487079 and with its registered address at Mackrell Turner Garrett, Savoy Hill House, Savoy Hill London, EN WC2R 0BU United Kingdom


Marketing and all other processing:
BECCA, Inc. with company number 57-1170976 and with its registered address at 142 W 36th Street, 14th Floor, New York, NY 10018, Becca (UK) Limited with company number 08487079 and with its registered address at Mackrell Turner Garrett, Savoy Hill House, Savoy Hill London, EN WC2R 0BU United Kingdom;

United States BECCA, Inc. with company number 57-1170976 and with its registered address at 142 W 36th Street, 14th Floor, New York, NY 10018

Marketing and all other processing:
BECCA, Inc. with company number 57-1170976and with its registered address at 142 W 36th Street, 14th Floor, New York, NY 10018

Australia Online Purchases:
BECCA, Inc. with company number 57-1170976 and with its registered address at 142 W 36th Street, 14th Floor, New York, NY 10018
Marketing and all other processing:
BECCA, Inc. with company number 57-1170976 and with its registered address at 142 W 36th Street, 14th Floor, New York, NY 10018

Estee Lauder Pty. Limited, with a company number ACN 008 444 719 and with a registered address at 165-175 Mitchell Road, Erskineville NSW 2043, Australia

Sweden Online Purchases:
Becca (UK) Limited with company number 08487079 and with its registered address at Mackrell Turner Garrett, Savoy Hill House, Savoy Hill London, EN WC2R 0BU United Kingdom; and BECCA, Inc. with company number 57-1170976 and with its registered address at 142 W 36th Street, 14th Floor, New York, NY 10018
Marketing and all other processing:
BECCA, Inc. with company number 57-1170976 and with its registered address at 142 W 36th Street, 14th Floor, New York, NY 10018, Becca (UK) Limited with company number 08487079 and with its registered address at Mackrell Turner Garrett, Savoy Hill House, Savoy Hill London, EN WC2R 0BU United Kingdom

Estee Lauder Cosmetics A/S (Sverigefilial) with company number 516402-3102 and with its address at Kammakargatan 7, Box 3190 Stockholm 103 63 Sweden

France Online Purchases:
Becca (UK) Limited with company number 08487079 and with its registered address at Mackrell Turner Garrett, Savoy Hill House, Savoy Hill London, EN WC2R 0BU United Kingdom; and BECCA, Inc. with company number 57-1170976 and with its registered address at 142 W 36th Street, 14th Floor, New York, NY 10018
Marketing and all other processing:
BECCA, Inc. with company number 57-1170976 and with its registered address at 142 W 36th Street, 14th Floor, New York, NY 10018, Becca (UK) Limited with company number 08487079 and with its registered address at Mackrell Turner Garrett, Savoy Hill House, Savoy Hill London, EN WC2R 0BU United Kingdom

ELCO S.A.S. with company number 91702038464 and with a registered address 40/48, rue Cambon, Paris 75001, France

Germany Online Purchases:
Becca (UK) Limited with company number 08487079 and with its registered address at Mackrell Turner Garrett, Savoy Hill House, Savoy Hill London, EN WC2R 0BU United Kingdom; and BECCA, Inc. with company number 57-1170976 and with its registered address at 142 W 36th Street, 14th Floor, New York, NY 10018
Marketing and all other processing:
BECCA, Inc. with company number 57-1170976 and with its registered address at 142 W 36th Street, 14th Floor, New York, NY 10018, Becca (UK) Limited with company number 08487079 and with its registered address at Mackrell Turner Garrett, Savoy Hill House, Savoy Hill London, EN WC2R 0BU United Kingdom

Estee Lauder Companies GmbH with company number HRB 73350 and with its registered address at Domagkstrasse, 10 Munich 80807, Germany