To qualify for the BECCA Industry Alliance discount program, make-up artists must submit proof of current profession and government issued identification. Certification from applicable professional beauty institutes will also be considered.

BECCA Industry Alliance membership and its associated privileges may only be used by the individual to whom the membership is issued.

Products purchased by BECCA Industry Alliance members using the discount benefit are for the member's personal and professional use only and may not be resold under any circumstance. Personal use of BECCA products for Industry Alliance members includes products purchased by the member for their own use or as gifts.

BECCA reserves the right to limit member purchases. Industry Alliance members may return product as per terms and conditions of the Industry Alliance program only with their receipt for refund, credit or exchange in the amount of the purchase price only as per BECCA return policy guidelines. Products may be not be returned or exchanged without a valid receipt.

In the event that a member violates program guidelines or abuses discount privileges, BECCA reserves the right to cancel the membership and revoke privileges. BECCA reserves the right to modify the Industry Alliance program and its benefits at any time without prior notification.

Thank you for your interest in our Industry Alliance program. Unfortunately, at this time our program is at capacity. Please feel free to continue submitting your application and we will respond as soon as space becomes available.

Click here to apply online now

  • Blog - panel

    Apply online now

    Complete your application for the BECCA Industry Alliance Program online now.
  • BECCA Makeup Studio

    Contact BECCA

    Click here to complete an online inquiry form or get in touch by telephone.