BECCA Foundation Finder

Curated Complexion

Discover your perfect shade in your perfect formula to further reveal your natural beauty rather than covering it up. By matching your skin tone, you can create your perfect looking skin while highlighting your favorite features and amplifying the look with a dramatic eye or bright lip when the mood strikes.

How to choose the perfect foundation

Start by selecting your skin tone:

Fairest skin; always burns  Olive to Light skin; usually burns  Medium to olive skin; occasionally burns

FAIR SKIN TONE
Always burns, never tans.

LIGHT SKIN TONE
Usually burns, tans with difficulty.

MEDIUM SKIN TONE
Occasionally burns, gradually tans.

Tan skin tone; rarely burns  Dark golden skin tone; very rarely burns  Very Dark Brown to Black Skin; never burns

TAN SKIN TONE
Rarely burns, tans with ease.

DARK GOLDEN SKIN TONE
Very rarely burns, tans very easily.

WARM BRONZE SKIN TONE
Never burns, tans very easily.

Still unsure? We have BECCA Beauty Stylists available to help, click here to Ask an Artist or contact BECCA Customer Service at 1.855.442.3222.

How to match foundation

When you have access to sampling a foundation, the ideal environment for shade matching is natural daylight. On clean skin, test the three foundation shades closest to your skin tone in vertical lines near the jawbone. Blend each shade in and look for the shade that blends the most naturally with your skin. 

Complexion Exchange Program

If your qualifying foundation, powder or concealer purchase is not a perfect match and you purchased it from beccacosmetics.com/us, contact us within 30 days to exchange it for a new shade of your choice. Receive complimentary return and replacement shipping. Please click here for step-by-step instructions.

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